The Company was established under the name of PT Duta Intidaya on 16 June 2005, in accordance with Deed of Establishment No. 16 dated 16 June 2005, drawn up before Ukon Krisnajaya, S.H., Notary in Jakarta, which has been ratified by the Minister of Law and Human Rights of the Republic of Indonesia based on Decree No. C-20675 HT.01.01.TH.2005 dated 26 July 2005. As at the end of December 2022, the Company has 157 stores operating across Java, Bali, Sumatera, Kalimantan and Sulawesi Islands. Most of the stores were located in shopping centres, surrounded by residential area (neighbourhood shopping malls) with high consumer density. The Company also has its own online store and operates other online official stores at leading marketplaces in Indonesia.
The Company is a member of the A.S. Watson Group and the sole and exclusive licensee of the Watsons retail brand in Indonesia. The licensor, A. S. Watson Retail (HK) Limited, is also a member of the A.S. Watson Group which is the world’s largest international health and beauty retailer with over 16,300 stores in 28 markets, more than 120 eCommerce platforms, and about 142 million loyalty members. Since 2009, Watsons has been recognised as “Asia’s No. 1 Pharmacy/Drugstore brand” in Campaign Asia-Pacific’s “Asia’s Top 1,000 Brands Survey”. As licensor, A. S. Watson Retail (HK) Limited provides marketing and technical support to the Company.
s a leading health and beauty retailer in Indonesia, PT Duta Intidaya Tbk (“Company”) is committed to providing high quality health and beauty products and services to the Indonesian community. It is the mission of the Company to help customers look good, do good and feel great every day. To this end, the Company works relentlessly to introduce enhanced, convenient and refreshed offline plus online (“O+O”) shopping experiences to its customers.